The purpose of the Republican Party is to pass laws that favour the rich and block those that do them harm. This is done mainly by:
- Keeping taxes low
- Slowing change in society
To achieve this requires the votes of millions of Americans on election day who will be harmed by such policies. Fortunately, most voters are white racists. Take advantage of that:
Chapter 1: Divide and conquer:
The main trick is to get Americans to think race is more important than class so that they vote against their class interests.
The only thing that most voters have in common with the rich is a white skin colour. Use that to make them feel like they are on the same side as the rich. Strengthen that feeling by telling them that they too can be rich one day (even though most never will).
This divides the working- and middle-class vote, weakening it as a serious threat to Republican policy.
Chapter 2: At least I’m not black:
Paint black people as completely screwed up: poverty, drugs, crime, broken homes, bad manners, low morals, etc. Since most whites already look down on blacks and since most know so few of them, this will be easy.
You want them to feel that no matter how bad things get, “at least I’m not black”. This allows them to accept things the way they are and not demand policies that would hurt the rich.
Chapter 3: Racialize social problems:
Crime, gun violence, drugs, poverty, failing schools, absent fathers and all the other ills of American society must either be blamed on blacks or be seen as mainly affecting blacks. That way little will be done about them, keeping taxes low.
Chapter 4: Black pathologies:
Blacks must be blamed for their own troubles.
This is extremely important. It goes beyond excusing government inaction and keeping taxes low: Blacks are the single biggest threat to keeping American society the way it is, as shown by the civil war and the civil rights movement.
Therefore black leaders must be killed, imprisoned, driven out of the country or made to look laughable.
Chapter 5: Rented Negroes:
Right-wing think tanks and news organizations should hire articulate, well-dressed blacks who are willing to:
- Make white people feel glad that at least they are not black.
- Racialize social problems.
- Push the idea of black pathologies.
A black face makes these much more believable and harder to argue against.
Chapter 6: Fear of a black president:
If the president is black paint him as a enemy who is out to destroy the country. Even if you have to destroy the country to do it.
Here put all those twisted numbers and misleading charts from right-wing think tank “studies”.
I leave “Black People: The White Liberal User’s Guide” as an exercise for the reader.